Lake Austin Spa is one of the top destination resorts in the world. As you can see they have a beautiful property. Rather than cluttering up our beautiful photographs with headlines, we decided to use asterisks as placeholders and let all of the copy live anchored to their branding and contact info at the bottom.
Being someone who loves the outdoors I was super excited for the opportunity to design Patagonia's Find Your Coordinates™ campaign from the ground up.
This app allowed all of Patagonia's climbers, hikers and surfers to share their favorite spots worldwide. With a single tap, they can mark their favorite coordinates and attach photos, maps and whatever information they wish to share with the Patagonia community.
Based on the coordinates and real-time weather, the app also recommended the best Patagonia products for each location.
As someone who suffers from motion sickness this project was one that hit very close to home. Thankfully, when users (and myself) take Dramamine they are always on steady ground.
Most of us don't realize how much damage we do to our teeth every day doing simple things such as drinking coffee and soda. Thankfully, ACT Restoring Mouthwash helps reverse that damage to bring strength back to our smile.
Growth for ACT Restoring Mouthwash went up 46% from previous years after these spots aired.
Bridgestone's DriveGuard tires allow people to drive 50 miles after puncturing their tire. Which means you no longer have to worry about getting stuck on the side of the road.
King of Prussia is the most exclusive, luxury mall within the Simon Malls franchise. They needed an idea that could differentiate them from other high-end malls in the area. We used the name of the mall as our inspiration and created a kingdom around it.
To engage with CiCi's customers socially we launched the InstaCiCi's campaign. We would post a challenge weekly and followers would submit their replies. Within two weeks of launching the InstaCiCi's campaign we had added over 10,000 new Instagram followers. Over the entirety of the campaign we received over 6,000 picture submissions and out trended Pizza Hut and PaPa Johns online during its run.
The main thing my partner and I learned on this shoot: cast a back-up baby.
NPL was looking for a way to launch their sparkling line of water in the Canadian market. In this spot, we showed how the sound of the bottles opening can have a Pavlovian effect on everyone within hearing distance.
Mixed bag of digital projects I have created at different agencies.
Retirement planning is an intensely personal process that individuals are wisely beginning earlier in their lives, and throughout which a Merrill Lynch Financial Advisor can serve as a trusted advisor.
This is a mixed collection of logos. The one in the middle is one that I am proud of as my mark was selected to represent the newly merged Publicis Hawkeye agency.
Mixed design projects. Work here ranges from apparel and invitation design to personal vector projects.
Mixed bag of shots i've taken with good and not so good cameras.